So, I have an idea. I have lots of ideas actually. Most of them are silly, like opening a franchise of gyms in airports or developing an automated pooper-scooper (the DogPoomba) or a hand-written and delivered greeting card company. It’s usually out of some sort of laziness that I start thinking about these things—like not wanting to clean up the backyard. And I get really excited. For about 10 minutes. Then I go back to watching TBS reruns. But what makes an idea worth pursuing? What makes this time different?
Socially minded entrepreneurship, as far as I can tell, appears to be composed of equal parts vision and feasibility.